SV Group`s SONAR Program – Flexible Market Entry Service

Are you planning on entering a new market? Well, we wish you luck. But it is a matter of the fact that such a decisive move compels organic movements rather than goodwill gestures alone. After all, it is going to be a make or break.  SV Group`s comprehensive SONAR program is right there for those who are anticipating anything remarkable including but not limited to a;

  • Product Launch
  • Greenfield investment
  • Brownfield investment
  • Merger or an Acquisition


Let the SV Group Pave Your Way!

In most simple terms, our SONAR program is a research related product. We do a deep analysis of our client`s chosen markets. The market study is done while its prevailing condition and risks scores are also determined. Some prerequisites are addressed and fixed well before our client proceeds for the final launch. Following are a few basic constituents of our Market Entry service,

  • Trust building
  • Offering or deal
  • Strategic arrangements
  • Evaluation of prospects
  • Risk identification and mitigation

Insights – From the Market in Question

SV Group`s SONAR starts working with the gathering of data and information. A unique approach is selected for interacting with the “subject market.” That approach particular depends on upon the industry and the nature of our clients business. We have several well researched and proven methodologies available for the collection of highly reliable and useful data. Here are a few of our methodologies;

  • Polling
  • Research
  • Focus groups
  • Online research
  • In-depth interview
  • Quantitative & Qualitative Research

As a result, what we achieve is considered as raw data. In the second phase, all of the acquired data is processed. Conclusions are drawn in the light of input received from expert analysts of the market under consideration. GV Group always rely on the trusted local resources and this element of local know-how makes us proceed in the right direction and towards perfect results

The Final Round – Materialization, Planning & Implementation

Here comes the last but the most important part. SONAR is designed to help clients curtail with all of their market entry needs. In the last part of our engagement, we collaborate closely with our counterparts coming from our clients business. This process usually involves top management and key people who retain the right of decision-making. Following are the things we do during the wrap-up phase.

  • Refined results of our findings will be shared with your business team
  • A strategy is determined in the light of available information
  • Stakeholders are mapped, and prospects are identified
  • Pre-requisites are discussed and their possible closure options
  • Finalization of the entry plan
  • Post entry consultation & follow-ups